Pietro Beccari, the chair and CEO of Louis Vuitton, has been promoted. Effective January 1, he will take on the role of chair and CEO of the LVMH Fashion Group, which has eight brands: Celine, Loewe, Fendi, Givenchy, Kenzo, Pucci, Patou and Marc Jacobs. He will combine these new responsibilities with his role at Louis Vuitton. Beccari was appointed as Louis Vuitton CEO in 2023, after a successful five-year run as chair and CEO of Christian Dior Couture. Louis Vuitton’s sales were €21.57 billion in 2024, according to HSBC estimates.
Damien Bertrand, deputy CEO of Louis Vuitton, will become a member of the LVMH executive committee. Bertrand was CEO of Loro Piana from 2021 to 2025, when he passed the baton to Frédéric Arnault and moved to Louis Vuitton in June to become deputy CEO.
Sidney Toledano, who is currently at the helm of the Fashion Group, has decided to step down from his operational role, according to a statement sent on Tuesday.
LVMH chair and CEO Bernard Arnault said: “I would like to warmly thank Sidney Toledano, who has been by my side for over 30 years and has always been present, in all circumstances, with determination, talent, and loyalty. He will remain my special advisor.”
“After a rich decade of leading Dior and Louis Vuitton, I am delighted that Pietro Beccari has also agreed to bring his expertise to the LVMH Fashion Group maisons. Pietro is a great leader and a unique talent with boundless energy. He knows how to surround himself with talents and develop them to prepare the future of the maisons,” he added. “At the head of Louis Vuitton, he will be able to rely even more on Damien Bertrand, whose contribution has been significant in recent months and who now joins the group’s executive committee.”
