Max Azria Collection, the niche line in the billion-dollar BCBG empire, is meant to be a place where the company s creative forces can "let their artistic voices be heard." But it s not yet entirely clear what they re trying to say. The clothes often rely on origami-style construction, which lends them a vaguely Japanese feeling. Concept and wearability were well balanced in pieces like an ivory linen organdy dress with a ruffled V-back, and a blue faille number with a slight asymmetry, but it s difficult to imagine the young and pretty luminaries in the front row—Paris and Nicky Hilton, Eva Mendes, Sarah Michelle Gellar—going in for the "undone" aesthetic, however cleverly it s configured.
