The Insta-Story Inline
Photo: giseleofficial / Instagram1/12Super _Emoji_onal
She might have retired from the runway, but she s at the height of her game when it comes to emojis. According to the folks at Instagram, Gisele Bündchen uses more emojis than any other public figure in fashion (although Betsey Johnson s emoji skills are also quite strong).
Photos: zac_posen / Instagram; bryanboycom / Instagram2/12Hyperactivity Syndrome
Think Kim K. had the most active account on Instagram? Think again. Zac Posen and Bryan Grey Yambao, aka Bryanboy, beat every member of the Kardashian clan. For those who follow the blogger and Internet celebrity Bryanboy and are privy to his torrential stream of photos, this might not come as too much of a surprise—he s posted 8,122 posts as of the writing of this story. Zac Posen comes in distant second with 5,566 overall posts.
Photo: prabalgurung / Instagram3/12Early Bird
In Internet years, 2011 was an eternity ago. That s the year Prabal Gurung joined the social network app (the exact date was November 15, 2011), long before most of the fashion world caught on. The designer is a trendsetter in more ways than one.
Photo: themarcjacobs / Instagram4/12Fashionably Late
For years, Marc Jacobs, like the elusive Kate Moss, was absent from Instagram. But the designer finally signed up on March 20, 2015 as @themarcjacobs. To date he has 145K followers and has snapped selfies with the likes of Karl Lagerfeld, Anna Wintour, and, endearingly, his dogs, Daisy and Charlie. Jacobs is a quick study.
Photo: maccosmetics / Instagram5/12Put a Filter on It
Claiming your photo has #nofilter is something of a bragging right on Instagram, but let s be honest, filters are the best part about the app. At the Fall 2015 shows, the most popular filter was a relatively new addition called Ludwig. Named after the pioneering modern architect Ludwig Mies van der Rohe, it s a fitting choice. Half the fashion designers we know wish they were architects.