Photos: Vogue s Guide to Fall 2013 Beauty

If you were following the fall 2013 collections in New York, London, Milan, and Paris, you may have watched with growing excitement as two distinctly different women emerged on the runway: In one camp, the tough-chic biker babe with a lust for sooty, smudgy eyeliner; in the other, the modern minimalist beauty with flawless skin—and a standing salon appointment.

So then, which will you channel come fall? Well, probably a little of both. After all, if designers seemed to be making one statement this season, it’s that the lives of women are too vast and varied to be backed into a sartorial corner—and the same liberating philosophy applies above the neck.

Ultimately, of course, it all boils down to how—and when—you ll wear fall’s new hair and makeup in real life. By day, there’s plenty to be said for the quiet polish of a perfectly groomed ponytail, handsome brow, and softly sculpted face—codes that seemed to take their cue, at least in part, from fashion’s fresh emphasis on menswear. At night, it’s all about attitude. Whether you plan on stepping out with a deep bordeaux lip or channeling your punk instincts with a choppy, Joan Jett bob and kohl-rimmed eyes, you’ll need the swagger to back it up. The season’s only anytime, anywhere constant? Slick, high-shine hair that borders on wet—and looks as undeniably cool in a sculptural chignon as it does spilling down the back of an evening dress. How’s that for real world wearable?