Alexa Chung’s Holiday Collection for Madewell Is a Love Letter to New York

Alexa Chung for Madewells Holiday Collection Is a Love Letter to New York
Photo: Courtesy of Sean Thomas

There are some people whose wardrobes you admire from afar, and then there are those whose essence you want to embody. Alexa Chung, whose self-assured style strikes the delicate balance of aspiration and approachability, has always been the latter. Her own wardrobe (and well-documented love of vintage) is an enduring source of inspiration—and overarchingly what informs her third collection for Madewell, out on November 10.

Vogue s Top Alexa Chung x Madewell Holiday Collection Picks

The Herringbone Coat
Madewell x Alexa Chung herringbone coat
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The Striped Button-Up
Madewell x Alexa Chung Lou poplin shirt
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The Boyfriend Jean
Madewell x Alexa Chung slim boyfriend jeans
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The 31-piece capsule, additionally, borrows from some of New York’s most storied characters: There’s a nod to Fran Leibowitz’s masculine tailoring with jeans, a hat tip to Patti Smith’s borrowed-from-the-boys attitude, a hint of Debbie Harry’s ’80s glam. “So many of my style icons have quite tomboyish style,” Chung shares, “but as I’ve got older, my taste has evolved to appreciate women who had a slightly more sensual way of dressing.” Film references—notably the hustle and bustle of Midnight Cowboy—complete her mental mood board and give the designs as a whole a cinematic quality that Chung says embodies the spirit of her adopted home.

Alexa Chung for Madewells Holiday Collection Is a Love Letter to New York
Photo: Courtesy of Sean Thomas

Denim remains integral to the collection, though this time around, the emphasis is on the wash rather than the silhouette. “I’ll spend the rest of my life trying to design the perfect jeans,” she says. There’s a straight-leg in a mid-blue and a rinse wash; a tapered boyfriend jean in the same rinse wash, which Chung says has a super clean, vintage-inspired look, and a crisp white one that sits a little lower on the waist and looks great with a heel. Her own preference: A dirty mid-blue for summer, and winter whites for right now.

Designing a holiday capsule (“a Scorpio collection,” she jokes, after I mention that we share a birthday on November 5) meant solving two style conundrums: How do you do festive that doesn’t feel on the nose, and what do you actually wear to feel glamorous when it’s freezing out?

The answer for her starts with a great coat. “I love making outerwear,” Chung intimates of the design process, “It’s one of my favorite things to work on because it has the lion’s share of your attention for so many months. Investing in a fantastic coat is something that pays dividends.” She focused on classic silhouettes: a navy blue peacoat with strong shoulders and a rakish slouch (one of Chung’s personal favorites) and a structured herringbone coat, with oversized lapels and a longer length. For balmy fall days, there’s a fringe leather jacket, and a tuxedo jumpsuit that calls for little more than a spiky patent leather heel, a Vesper, and a throwback party playlist. A leather wrap skirt, lace slip maxi, and a striped pajama set complete the party assortment.

Alexa Chung for Madewells Holiday Collection Is a Love Letter to New York
Photo: Courtesy of Sean Thomas

Longtime fans of Chung’s will appreciate the Easter eggs scattered throughout: “New York is my lover” refers to an old video she made with Madewell; the “We’re Witches, Bitches” tee, a cheeky wink to an inside joke with a close friend.

Chung’s charming wit shines through the personality-driven styling, with magpie-like finishing touches rounding out the collection. “[Accessories] are so important in my everyday style. They’re how you express yourself; how you put something together is what sets you apart from just wearing a plain outfit.” Flowery brooches add whimsy to the tailored pieces, while a gold chain belt—inspired by one in Chung’s own archive—dresses up both the outerwear and a black chiffon dress with a high neck and blouson sleeves. “I wanted to make sure that we were giving everyone the tools to adapt and style the pieces in various ways.”

Kasey Busiel marketing and production manager keeps it classic in the Franny straightleg jean and Lou striped poplin...

Kasey Busiel, marketing and production manager, keeps it classic in the Franny straight-leg jean, and Lou striped poplin shirt. A floral brooch affixed to the Leni peacoat adds charming personality.

Shopping market editor Minty Mellon does party dressing with a striped poplin set topped off with the Leni peacoat....

Shopping market editor Minty Mellon does party dressing with a striped poplin set, topped off with the Leni peacoat. Global director of social, Samantha Sussman, brings polish to a lace-trimmed slip dress with the herringbone coat.

The navy peacoat might be the most quintessential Chung piece in the collection, but she holds the ivory crochet cardigan with its matching scarf (another vintage-inspired design) equally dear. “Its cozy hand-feel is safe and comforting.”

Shop an edit of the full collection, below.

Madewell

x Alexa Chung Joan dress

Madewell

x Alexa Chung Horsebit belt

Madewell

x Alexa Chung Leni peacoat

Madewell

x Alexa Chung Courtney slip dress

Madewell

x Alexa Chung fair isle knit

Madewell

x Alexa Chung Mick track pants

Madewell

x Alexa Chung crocheted cardigan

Madewell

x Alexa Chung crocheted hooded scarf

Madewell

x Alexa Chung herringbone coat

Madewell

x Alexa Chung floral brooch

Madewell

x Alexa Chung Lou poplin shirt

Madewell

x Alexa Chung slim boyfriend jeans

Madewell

x Alexa Chung tourist hoodie

Madewell

x Alexa Chung Vivian skirt

Madewell

x Alexa Chung Lou poplin shirt

Madewell

x Alexa Chung Ernie poplin pants

Madewell

x Alexa Chung Ronnie leather jacket

Madewell

x Alexa Chung We re Witches T-shirt

Madewell

x Alexa Chung Courtney slip dress

Madewell

x Alexa Chung Dream castle T-shirt

Madewell

x Alexa Chung Charlotte camisole

Madewell

x Alexa Chung Franny jeans

Madewell

x Alexa Chung Millie sweater

Madewell

x Alexa Chung skinny scarf