This September beauty lovers all over have one mandatory to-do to add to their lists: Prepare thyself for the major Bluemercury anniversary sale—and if you missed last year’s 25th-anniversary extravaganza, now is your chance to redeem yourself. From September 18 to 28, BlueRewards members and beauty lovers alike can take 15% off orders of $150 or more, or 20% off when you spend $300 or more. With nearly the entire site up for grabs—think skin-care essentials, pro-approved tools, and makeup mainstays—it’s the kind of sale that can leave you scrolling endlessly. Luckily, Vogue’s beauty team is here to help you edit smart.
The Best Deals From the Bluemercury Anniversary Sale:
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As for that crucial shopping step, preparation pays, and that’s where the below edit comes in. Our beauty editors have browsed Bluemercury’s entire selection to curate the sale’s absolute must-haves, from celebrity-approved sun care to an iconic hairbrush and our longtime favorite device for toning, tightening, and lifting the face. Stock up on all the essentials below—and happy shopping!
Skin-Care Deals
Loaded with derm-approved essentials and radiance-boosting must-haves beloved by Vogue editors, Bluemercury’s skin-care lineup feels like an endlessly replenishing glow-giver—just a click away. The sale is the perfect excuse to snag hero products for hydration, brightening, and beyond without the splurge. And while we haven’t found a study about this, we’re pretty sure great deals are good for the skin too.
Hair-Care Deals
Whether you’re looking for the hair oil to keep your lob shiny and sleek (so au courant) or you want to cleanse your mane like an Olympic swimmer, Bluemercury’s sale has just the thing your coif is craving. From products that celebrity hairstylists swear by to the cold-processed scalp serum whipped up by Alicia Keys’s trichologist, keep in mind that these hair-care heroes rarely go on sale.
Hair Tool Deals
Let’s be real: None of us wake up with perfectly coiffed hair. It’s the right hair tools that turn everyday styling into a salon-worthy moment right at home. From smoothing frizz to creating glossy blowouts or effortless waves, the right flatirons, curling wands, and blow-dryer brushes make all the difference. Bluemercury’s curated selection of top-tier hair tools makes this the perfect moment to snag your favorites—and at prices that are too good to pass up.
Beauty Tool Deals
The closest thing to a facialist at your bedside, beauty tools let you get professional-level results without ever leaving home. Standouts include at-home hair removal, glow-boosting LED masks, face-sculpting microcurrent devices, and next-level massagers that take self-care to new heights. With these tools in your arsenal, achieving a polished, camera-ready visage has never been easier—or more indulgent.
Bath and Body Deals
If you’re not using top-shelf products below the neck, you’re missing out. During Bluemercury’s sale, deals extend to some of the best products for feeling like you’ve freshly emerged from a full-body spa treatment—even on a random Tuesday filled with Teams calls. From a lusciously hydrating scrub to a transformative body butter and an elevated hand wash, these picks will turn your bathroom into the spot for self-care.
Makeup Deals
Savings are even more satisfying when they come with a side of glam. During Bluemercury’s sale, the best makeup deals bring a rare opportunity to stock up on staples—including blush, highlighter, lipstick, and more—from the very brands that celebrity makeup artists (and celebrities themselves) swear by.
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