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Gucci released its new retro-talk-show-themed Beloved campaign on Thursday, starring Harry Styles (among other stars) as cheeky guests of James Corden. After whispering "Oh my sweet lord" into my empty apartment, I felt a million things for the Harmony Korine shoot, a luxe hippie feast for the eyes in which Styles wears a fur coat and flared jeans: Harry is an earth angel (the principle which underpins my life); his performative banter with Corden in an accompanying video is joy incarnate; and, most of all, I want his entire outfit down to the purse. It s was a sentiment shared by author Robinne Lee: "I may have to wear this to the carpool pickup lane this afternoon," she tweeted.
This was not a new sentiment. It began with a sudden, irrepressible desire to wear collared shirts under sweaters again, a look I left at my college sorority house. Then came a newfound interest in where my grandmother s pearls were (in a jewelry box at my mom s house for the past decade). Not long ago, an argyle sweater vest I didn t remember buying (at midnight, via Instagram, probably) arrived at my doorstep. When I came to and found myself about to press "Buy Now" on a feather boa shortly after the Grammys, I could no longer deny the plain truth in front of me: it s not just that I love Harry Styles. I want to dress like him, too.
Parroting Styles s style has become a form of adulation for his ardent fandom. For Harries, it s a fine line (sorry) between adoring him and also kind of wanting to be him: daring, playful, nonconforming. I felt it acutely on Grammy night, when Styles wore a leather suit (by Gucci, of course) and nothing underneath. I had a sudden burning desire to resurface my own leather pants, which have largely been retired during COVID-19, and form a backup dancer trio. Styles s penchant for Vans—namely the weathered, cream-colored pair he wore for his Vogue cover shoot—revived their low-key cool factor in my eyes, making me reach for the sparkly pair hanging out in my hall closet. While I ve always been a sucker for flared jeans, the Frame pair I seldom wear because they require a heeled boot has become all the more intriguing to me. The all-too-rare male purse influencer, Styles now has me coveting a black Gucci shoulder bag, too.
Shopping Alessandro Michele s look books are, tragically, not fiscally possible for me (as much as I still ache for the chick-egg sweater Styles wore on NPR s Tiny Desk concert). But Harries are a determined and industrious lot. After his Today show performance in that now-legendary JW Anderson cardigan, a flurry of patterns to recreate one s own emerged on Etsy. Many of the accessorizing tricks perfected by Styles, with help from his stylist Harry Lambert, are, in fact, widely accessible.
There s the collar-plus-sweater-plus-pearls combo, as popularized by the kindly sex god in the pre-pandemic Fine Line press blitz. One Styles-worshipping friend bought the hot pink La Ligne beanie he wore while out in L.A. earlier this year (sadly, it s now sold out); another decks herself in his preferred Eliou pearl jewelry (like the necklace seen in the "Golden" video), plus copious rings and alternating pastel nails. She s also been known to tie the very blue imogene + willie handkerchief Styles wore in Italy in 2018 around her neck, and loop her sunglasses through it just so. Call us crazy, but in the words of Styles s "Cherry": "There s a piece of you in how I dress/take it as a compliment."
