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Pink is the color of cotton candy and bubblegum, of cherry blossoms and peonies, pomegranates and guavas, Barbie and the Pink Panther. Characteristically girly, it’s a color that’s not everyone’s cup of tea, but perhaps it can be. For spring 2025, designers gave it a soft airiness that felt refreshing and approachable for both minimalists and maximalists. At Khaite—an unexpected source of inspiration for the shade—organza notably came to life in a wistful pink; at Alaïa, Pieter Mulier balanced his sculptural forms with a pink orchid’s light touch. At Chanel, it was delightfully paired with butter yellow.
Vogue’s Favorite Pink Pieces:
- The Cashmere Cardigan: Cos knitted linen cardigan, $135
- The Preppy Polo: Guest in Residence cashmere polo sweater, $265
- The Crisp Button-Down: Toteme cotton poplin button-front shirt, $440
- The Elegant Bag: Savette symmetry pochette suede tote, $1,390
- The Voluminous Blouse: Patou bow-detail ruffled cotton blouse, $520
- The Tweed Jacket: Gucci sequined lamé tweed jacket, $3,800
- The Lacey Slip: Third Form lace-trimmed maxi dress, $350
- The Runway Skirt: Miu Miu Naplak wraparound skirt, $3,950
The street style scene this past Fashion Month embraced pink’s romantic energy with a notably rosy disposition and took the color pairings a step further by teaming them up with red, burgundy, tan, and grey for a modern take. Similar to other trending spring hues, light pink is also easily styled with contrasting tones—ivory, black, and chocolate brown. For more inspiration on how to style pink yourself (and our favorite pieces to shop), our guide ahead is filled with irresistibly sweet outfit ideas, straight from the streets of Paris, Milan, and New York.
Bubble Yum!
Miu Miu’s bubblegum pink patent leather skirt acts as the spunky foundation in this transitional look. Pare it back to a suede jacket and printed polo for contrast. Khaite’s Julius belt, accented with gold hardware, breaks up the vibrant color story for a bit of edge, carried through with a black leather envelope clutch (in lieu of a show invite) from Dries Van Noten.
Preppy in Pink
Uniform dressing, the Miuccia way! Take the core pieces of prim school attire—a crisp button-down, pleated skirt, and overcoat—and give them fashion flare by reimagining the color palette with a pop of pink. The soft shade pairs so nicely with Massimo Dutti’s beige midi and Cos’s light grey duster. Satin mules give this look the maturity it needs, with a flower pin affixed to the collar for a flash of personality.
Cotton Candy Puffs
It’s all about volume in this look, which plays with exaggerated proportions for a dramatic take on a familiar pairing. Black accessories and silver jewelry from Alaïa and Lié studio give it a sleek feel.
Lacey Dreams
A short-sleeve polo layered underneath a pink slip dress gives this inherently sultry piece a cool and sporty feel. Pile on the bling with daytime sparkles and finish off a modern heeled sandal.
Watermelon Sugar High
A precious pink cardigan, worn over a delicate lace cami like the one below from Róhe, balances out the skirt’s vivid print. Pull an Eva Chen and drape a second sweater over your shoulders in lieu of a coat for more color. White pumps, in the form of Dear Frances’s mesh pair, provide welcome height without overpowering the look.
Thinking Pink
Past and present collide in this look, which consists of a ladylike jacket, flowy silk trousers, and creamy white pumps. Accessories, like the Gigi Burris pill box hat and constellation of vintage Chanel brooches, give this outfit its retro charm. Achieve a similar look with Gucci’s pink jacket, Indress’s feather brooch, and Loewe’s campy heels. Dare we say the matching pink bag is by far the best part?
Candy Cane
More is certainly more in this maximalist interpretation of pink, with suede, gingham, and striped takes all playing a starring role in this ensemble. Embrace this street styler’s playful sensibilities with a similarly coordinating mishmash of pink-toned pieces from Bode, Guest in Residence, and Liberowe. Burgundy extras from Lescarf and Comme Si are the perfect foil for this sweet, but not saccharine, look.
Punk Goes Pop (of Pink)
This New Yorker found harmony in an unexpected trio—pink, leopard, and leather—by opting for a patterned jacket, sleek bottoms, and a singular poppy accent. Recreate her Holy Trinity with Savette’s newest Pochette top-handle in warm peach suede, Ganni’s leopard-print coat, and Agolde’s leather pants. A simple grey cardigan is all you need underneath.
