The 5 Biggest Beauty Trends From Milan Fashion Week

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Photo: Getty Images

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As the fashion circus rolls on to Paris, Vogue picks out the biggest beauty trends from Milan’s runways to try for summer 2023.

Flashbulb Highlighter

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Gucci SS23. 

Courtesy of Gucci Beauty

Gucci’s twin-tastic spring 2023 show gave makeup artist and Gucci’s global makeup consultant Thomas De Kluyver a reason to play with techniques. He deployed an “Old Hollywood flash style” highlighter: rather than being applied to traditional areas such as the cheekbones, it works “almost like a reverse highlight,” with light bouncing off the forehead and undereye area instead. It created a flashlight effect when the models hit the runway, with their skin illuminated in a gleaming, natural way. 

Purple Smoke

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Versace SS23. 

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Trust makeup artist Pat McGrath to create mesmerizing eyes at Versace, perfectly fitting for Donatella’s moody collection. The concept, McGrath said, “exposes subversive beauty that provokes creativity without limitations”. As an alternative to familiar smoky black eye make-up, this switch to a winged-out violet shadow is a great seasonal twist that we approve of. Try layering Violet Vixen eye shadow from McGrath’s Mthrshp Mega: Celestial Nirvana Palette.

The Major Feline Flick

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Dolce Gabbana SS23. 

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Pat McGrath delivered multiple different takes on winged eyeliner at the Dolce Gabbana spring 23 show. Complementing Kim Kardashian’s collaboration with the designers, the perfectly-lined eyes of the models made the classic beauty look even more desirable. From slim, elongated lines to chunkier, more rounded versions, the feline flick has most definitely returned. 

’90s Grunge Is Back

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Fendi SS23. 

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Fendi’s low-key hair and make-up was a nod to ’90s grunge with hairstylist Guido and makeup artist Peter Philips paring down the beauty look to evoke off-duty chic. From the soft middle-partings that flowed into natural, textured waves, to the fresh skin with just a touch of creamy silver on the eyes, this is a trend we can get on board with.

Poolside Ponies 

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Armani SS23. 

Photographed by Acielle/StyleDuMonde

The slicked-back, no-parting ponytails at Giorgio Armani took holiday hair to a new, elevated level. We’ve seen the middle-parting, low-slung bun do the rounds for a few seasons now, but the new alternative still lends itself to low-maintenance, fresh-from-the-pool hair. If you’re sporting a longer pony like those seen at Armani, decorate it with spaced out elastic hair bands to keep things sleek and sporty.