The 6 Defining Swimsuit Trends of Summer 2024 to Shop Now

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If there’s any department of our wardrobes that deserves to have a little fun, it’s certainly the beachwear category. That sartorial feat can easily be accomplished by brushing up your knowledge on the best swimsuit trends.

The 2024 Trend Guide

This year, there’s a palpable energy that can be felt across the bikini and one-piece departments, thanks to glitzy embellishments, playful prints, and crafty touches. For example, labels like Magda Butrym, are redefining the swimwear category with cool crochet one-pieces that could easily double as a beautiful top for the moments when a seaside adventure turns into a post-swim dinner.

Even the minimalist-leaning designs are getting in on the excitement with contrasting colorblocking and unexpected cutouts. Saint Laurent leads the trend with its minimalist strapless one-pieces that come with strategically placed cutouts. While swimsuit brands like Solid Striped prove that a less-is-more approach to swimwear need not be boring, thanks to high-contrast, black-and-white patterns.

If you’re excited to take part in the playful moment, this year’s best swimsuit trends will help you do so. Whether you re taking a trip to the beach or a dip in the pool, these are the of-the-moment designs to shop now.

Arts Crafts

From luxe embroidery to cool crochet, a textured touch adds a modern update to any one-piece or bikini. What’s even better? These crafty pieces can easily double as a top this summer.

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Johanna Ortiz

Visionary Arts embroidered triangle bikini top

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It s Now Cool

the crochet one-piece swimsuit

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Zimmermann

Halliday crocheted triangle bikini set

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Magda Butrym

crocheted cotton blend bodysuit

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Simkhai

Arianna crochet paneled one-piece swimsuit

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Akoia Swim

Sachi bikini

Sans Straps

The resurgence of tube tops has spilled over into the swimsuit department with strapless one-pieces dominating the season. Test the waters in ruched silhouttes and seasonally-appropriate prints.

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Eres

Alligator palm-printed one-piece strapless swimsuit

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Marysia

Chesapeake strapless reversible swimsuit

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Jade Swim

Yara one-piece swimsuit

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Hunza G

Brooke striped seersucker swimsuit

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Johanna Ortiz

Western Edge strapless one-piece swimsuit

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Saint Laurent

cut-out one-piece swimsuit

Garden of Time

Florals, for the summer? Yes, indeed. Get creative with 3-D blooms and abstract prints of wild bouquets.

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Loro Piana

floral-print swimsuit

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Maygel Coronel

Aldaba one-shoulder swimsuit

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Toteme

smocked swimsuit

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Ulla Johnson

Akami printed one-piece swimsuit

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PatBo

appliquéd embellished bikini top

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Dolce Gabbana

Flower Power Olympic one-piece swimsuit

Elegant Embellishments

Whether in the form of beads, metal medallions, flickering glitter, or ric-rac ribbon, fun accents are having quite the moment. The hero swimsuits of 2024 feature fanciful details that don’t feel over the top at all. Instead, they offer sophisticated interest that will subtly make heads turn.

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Eres

Fever Sunlight ric rac-trimmed halterneck swimsuit

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Agua by Agua Bendita

Returning To The Roots Lisa Kai beaded bikini top

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Sir

Jeanne beaded string bikini bottoms

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Christopher Esber

cutout embellished swimsuit

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Oséree

Lumière bikini

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Tory Burch

beaded bikini top

Wild Things

Zebra prints are having quite the moment. Keep it classic with a black-and-white print or go all out with a red version, which already has Kendall Jenner’s stamp of approval.

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The Attico

zebra-print halterneck swimsuit

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Tom Ford

Zebra swimsuit

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Max Mara

Allegra zebra-print stretch bikini top

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Mango

underwired bikini top

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Stella McCartney

asymmetric zebra-print swimsuit

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Galamaar

High Kick brief

Toe the Line

Who says minimalism has to be boring? This high-contrast trend proves that the less-is-more approach can be just as stunning as any other motif.

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Zara

contrast metal trim bikini top

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Tropic of C

sculpting Rio top

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L*Space

Coco one-piece swimsuit

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Marysia

Ligne Maillot swimsuit

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Toteme

recycled swimsuit

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Solid Striped

Annemarie ribbed one-piece swimsuit