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AI

The AI developments, investments and debates impacting fashion, culture and business.

The CFDA wants to help designers navigate generative AI

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The CFDA wants to help designers navigate generative AI

Estée Lauder Companies forms AI innovation lab

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Estée Lauder Companies forms AI innovation lab

Dressed in seconds: Testing fashion’s latest generative AI tool

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Dressed in seconds: Testing fashion’s latest generative AI tool

Here are the fashion problems AI can solve, according to investors

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Here are the fashion problems AI can solve, according to investors

Four new ways that AI is changing fashion

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Four new ways that AI is changing fashion

Want to reduce returns? Avatars might be the answer

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Want to reduce returns? Avatars might be the answer

Does AI belong in design? New York Fashion Week weighs in

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Does AI belong in design? New York Fashion Week weighs in

The year in ad tech promises an AI rise and data reckoning

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The year in ad tech promises an AI rise and data reckoning

Amazon rolls out an AI fit tool to reduce returns

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Amazon rolls out an AI fit tool to reduce returns

Vogue Business predicts: 2024 will see an AI reckoning

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Vogue Business predicts: 2024 will see an AI reckoning

Tommy Hilfiger on AI and his new fashion game

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Tommy Hilfiger on AI and his new fashion game

What we got right &- and wrong &- about fashion-tech in 2023

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What we got right — and wrong — about fashion-tech in 2023

EU act will set boundaries on AI &- with room for innovation

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EU act will set boundaries on AI — with room for innovation

US’s AI executive order sets tone, but not rules, for fashion

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US’s AI executive order sets tone, but not rules, for fashion

How fashion is using generative AI in-house

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How fashion is using generative AI in-house

Unfolding AI: New worlds of fashion

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Unfolding AI: New worlds of fashion

Place an order, get a promo: Why brands are investing in post-purchase tech

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Place an order, get a promo: Why brands are investing in post-purchase tech

Why Hugo Boss is building a €15 million data campus

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Why Hugo Boss is building a €15 million data campus

Google introduces virtual try-on using generative AI

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Google introduces virtual try-on using generative AI

Generative AI is coming for advertising. What does fashion need to know?

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Generative AI is coming for advertising. What does fashion need to know?

Can AI transform the skincare buying experience?

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Can AI transform the skincare buying experience?

Generative AI is coming to Google search

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Generative AI is coming to Google search

The fashion exec’s guide to generative artificial intelligence

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The fashion exec’s guide to generative artificial intelligence

With generative AI, luxury hopes to finally crack digital clienteling

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With generative AI, luxury hopes to finally crack digital clienteling