Toteme’s Elin Kling and Karl Lindman unveiled their fall collection in the label’s Paris showroom before an audience of around 50, an intimacy that felt intentional. Toteme has never been interested in spectacle for spectacle’s sake; no theatrics, just clothes presented with confident restraint. For an independent brand rooted in Scandinavian minimalism, this measured approach is less a strategy than a worldview: resources are invested in design, not distraction.
The setting, once a Swedish club founded by Alfred Nobel, lent a subtle sense of legacy to the moment. After 11 years, the Toteme woman remains the designers’ constant reference point: balancing work, family, and daily life, supported by a stylish wardrobe that prioritizes assurance over assertion. This season, the narrative turned inward. Against a turbulent global backdrop, the collection embraced softness and shelter, shifting from outer structure to inner ease. Silhouettes were relaxed, textures inviting: knitted dresses, buttery nappa leather lined with cashmere, cocooning shearling coats, and all-white looks that recalled the hush of a Swedish winter.
Familiar pieces returned, thoughtfully evolved rather than reinvented, such as a signature slender coat made a touch more protective with the addition of a hood, reinforcing Toteme’s belief in longevity over novelty. The collection felt both new and reassuringly established: persuasive fashion without exclamation points, speaking softly without ever losing presence.
