The Ermanno Scervino woman is a bon ton girl with a rebellious edge. She isn’t afraid to show her romantic side, nor to play with seduction or embrace structure, because she does it with a sense of lightness and confidence. She is ultra-feminine, but with nonchalance. “Today s woman explores the contradictions of femininity, and that’s what makes her modern. She isn’t influenced by what she wears, but rather, she uses it as a tool to highlight her personality,” said Scervino. She wears embroidered nylon bombers or suede Sahara jackets, as well as lace Sangallo slip dresses or tulle gowns adorned with sequins.
Denim has always been a symbol of freedom, a statement of revolutions and pivotal changes. But in Ermanno Scervino’s spring 2025 collection, denim was not actually denim: it was an optical illusion. Silk, cotton and neoprene were printed to mimic denim’s texture, thanks to extraordinary techniques that echo couture-level craftsmanship. As a young man, Scervino wasn’t allowed to wear denim, so he found the perfect way to bring it onto the runway as prêt-à-porter. He also did this with scuba-style Montgomery jackets, tailored suits with a ’70s cut, glossy trench coats, and flowing chiffon dresses and devoré gowns with abstract floral patterns.
The color palette ranged from white to black, mint green, pastel yellow, peach pink, and the signature blue of jeans. Knitwear continued to be a cornerstone of the brand s aesthetic, but in a macro-crochet version it took on a youthful character, exuding effortless chic. The attention to detail showcased how the brand’s exceptional craftsmanship has become synonymous with the freedom to experiment. The chiffon rose embroidery, found on dresses and accessories alike, reflected an impressive level of care, dedication, and refinement.
