Marco De Vincenzo has hit the three-year mark at Etro, and he’s proving that the house codes are elastic enough to bend and snap back in dazzling new directions. For spring, he turned the dial all the way up on flamboyance and celebration, teaming up with Italian firecracker La Niña del Sud, a powerhouse singer whose roots mirror his own—he’s Sicilian, she’s Neapolitan.
La Niña’s raw, magnetic performance, a chorus of politics, passion, and the visceral voices of Southern women, wasn’t just a soundtrack; she was the spark that ignited the collection’s audacity. De Vincenzo let her spirit run wild across the runway: a fearless explosion of color and craft, and a whirlwind of embellishments, ruffles, fringes, and ruches. Picture a traveling band of beauties hurtling into the fever of Rio Carnival via the Mediterranean South—sequins shaking, hems swirling, silhouettes swelling with joyful, wild sensuality. It was a technicolor parade, with De Vincenzo letting loose with intrepid conviction.
In a season where the fashion lexicon is leaning heavily on purist, minimal, and restrained, with designers carefully skirting hyperboles and silencing anything too loud, De Vincenzo was gutsy enough to strike a very different chord. With La Niña as his amplifier, this collection was bold, unapologetic, and gloriously unafraid of excess. His Etro woman doesn’t tiptoe into the room. She storms in, sequins blazing and ruffles flying, daring the world to turn the volume down.
