Parties

Margaritas, Anyone? Margherita Maccapani Missoni Toasted to Her First New York Pop-up in Style

November 6, 2025

Since Maccapani debuted back in 2023, Margherita Maccapani Missoni’s line has blossomed in its own right—not that she s afraid of some wilting along the way. The granddaughter of Ottavio and Rosita Missoni is no stranger to the world of Italian luxury fashion and after her own tenure at the family-ran company wrapped up, she has devoted her attention to her next act. On Wednesday, she was in town to celebrate and cut the ribbon of Maccapani s inaugural New York City pop-up.

At 5 p.m., an early happy hour commenced with a Lalo tequila ‘Margherita’ bar—get it?!—and shopping experience at the 71 Contemporary art gallery uptown. Guests including Derek Blasberg, Wes Gordon, and Sabine Getty gathered to get an up close look at the party season-ready pieces—think: jersey jacquard, mesh bodysuits, sheer dresses and skirts, and sequin sets.

Making for a pre-holiday market of sorts, there s also unique glassware by Laguna B, Iacobella handbags, elaborate creations by NV Milano, and Vincent Vintage antiques. Given Missoni s passion for community and pairing vintage accessories with her contemporary designs, bringing the made in Italy offering to a Manhattan audience made perfect sense.

“Compared to my past work, this is really me,” Missoni told Vogue—referring to her mission to “make comfort look chic.” Missoni spoke of the significance of the wilted daisy emblem found on many of her designs, which refers to the idea that “we cannot always be blooming.”

“Maccapani is for women who want to nourish all sides of their life, who don’t just want to be categorized as one thing. Whether that be a businesswoman, a mother, or a lover—Maccapani is for women who want to be all those things,” she added, kitted out in her own ‘Easy’ patterned pants, a shimmering navy cardigan and a pearl, lace, and floral necklace.

Shoppers perused the displays and stopped to admire a lavender stem table centerpiece, sifting through racks of fabrics until they secured a one-of-a-kind piece. Missoni and the Maccapani team served as sounding boards as attendees took turns trying on pieces in the back library-turned-fitting room. Once the rattan partitions were pulled back, shoppers morphed into models and paused to capture a perfect mirror selfie.

The pop-up is open from 11 a.m. to 7 p.m. until November 9.