Marlo Laz Is Open for Business on Bleecker Street—And Threw a Fabulous Fete to Celebrate

The Marlo Laz store on Bleecker Street  
Photo: Photo: Courtesy of Marlo Laz

The opening of Marlo Laz’s flagship store at 373 Bleecker Street was, in every way, a family affair. Designer Jesse Lazowski’s grandmother baked chocolate chip cookies, a sweet snack so delicious that they rivaled the popularity of the catered hors d’oeuvres. Her mother, all smiles at her daughter’s big debut, helped Lazowski with the store’s interior design, a playful space with rose-color walls, a glowing neon mirror, and velvet fringe curtains reminiscent of an extravagant era. “It’s an Italian palazzo meets a Moroccan riad meets an Indian haveli,” Lazowski said of her store’s interior style. Some particular standout pieces? A 1970s Barovier Toso Murano glass amber chandelier and a gilded mosaic mirror from Syria. (Such a worldly design makes sense for a brand like Marlo Laz, which sources inspiration from every corner of the globe, from France to Jaipur, to Northern Africa, to New York.)

The familial presence brought an intimate vibe to a packed room: Vogue editors Allie Michler and Lilah Ramzi were in attendance, as were Carlotta Kohl, Cynthia Rowley, and Brianna Lance. Annabelle Moehlmann, founder of Land of Belle, strolled in to view her collection of homewares on display—Lazowski views her store as not only a showcase for her jewelry, but works for creators she admires. “It’s Marlo Laz...and friends!” she exclaimed.

Laz settled on her West Village space after participating in a pop-up earlier this year. It’s just the latest example of the revival of Bleecker Street, where a post-2008 recession bust left many storefronts empty. Come 2020, those blocks are bustling with new female talent, including Rebecca Hessel Cohen’s LoveShackFancy and Dig Inn’s upcoming first full-service restaurant, helmed by former Untitled chef Suzanne Cupps. Now, with Marlo Laz, there’s one more reason to shop and stop by.