Giddyup! The Cowboy Hat Trend Is Taking Over

It’s time to tip your hats to the latest accessory trend to grace the runways. While true cowboys and girls have long known where to pick up their beloved Stetsons, this season, we see the topper crossing over into the mainstream; the best cowboy hats for fashion folks are now hitting the stores. 

The style has been building momentum over the past few seasons thanks to the sartorial resurgence of the early aughts, when the accessory was worn with a hint of satire, like to the beach with a bikini or a peasant skirt. 

Now, Y2K style is proving more significant than just a nostalgic blip on the trend cycle, and cowboy hats are in good company with micro-miniskirts and low-slung denim, evolving from shocking runway moments into post-ironic, wearable closet linchpins.

While designers like Kim Shui sent fun, bedazzled iterations down the spring 2022 runway, and brands like KNWLS took an equally playful yet more rough-and-tumble Wild West approach with snakeskin versions, it was Gucci’s spring 2022 collection, Ralph Lauren’s winter 2022 collection, Ester Manas’ spring 2022 collection and Thebe Magugu’s recent men’s collection that featured more classic, sleek felted-wool takes on the Western accessory. It all quickly proved that the more serious and wearable iterations are also here to stay.

Per the runways, wear cowboy hats with slinky crop tops, sleek dresses, and low-cut pants for a modern take on Y2K style. If you’re headed on vacation, a straw iteration, chunky necklace, and a bikini will also do just fine. Here, giddyup on some of the best cowboy hats on the market.