Swarovski The CFDA Present: Brilliant
Released on 06/08/2010
[uplifting music]
[Richard] Absorbing all the things that are around me,
sounds, from the noise
and just beats inside of me.
And a kid of the 90s, I grew up, you know,
listening to grunge and all that stuff.
In the mood for Love , you know,
side to me that s quite sentimental and romantic,
but then there s a side to me that appreciates things
that are very raw and undone and natural.
My Own Private Idaho , Kurt Cobain.
Things that don t feel forced,
things that never feel precious.
You know, a fashion victim with a 28-inch waist.
People think fashion is so superficial
or it s just so surface.
In a weird way, it s autobiographical.
It s reflective of how we feel.
For me there s real sentimental attachments
to things that I ve worn.
[Patrik] I should sometimes be more reckless.
I wanted to start with something that had
a little bit of context of helps in menswear,
base it on something that people are familiar with.
Take a denim jacket and sort of embellish it.
It has a long history, especially in the US,
as far back as the 1950s with the bikers,
and then it is with punk.
What can you really embellish in menswear?
Pearl rivets, classic rivets.
Just kind of a general, I guess zeitgeist.
It s modern American.
Just wanna steal my ideas.
In menswear, that s really tricky
to make something beautiful and still have it be masculine.
[uplifting music]
[Simon] Definitely a believer in noticing
the guy walk into the room
and then noticing thee clothes afterwards.
It looked like sharkskin.
Rooted in the 60s, films like Blow-Up
Slimmer lapels, 60s London, specifically.
One of the last decades that I think men really took care
in their appearance, dressed up.
It s not a male course, they have to take time doing it up.
Relaxed, bit more swagger in your stride.
That pair of cowboy boots.
Derivative of a British military costume.
The clothes should really empower
the soul and the spirit of the man wearing them,
not overshadow him.
[uplifting music]
[Eddie] So overwhelmed.
Trying to understand these personalities,
that seemed very foreign to me as a child.
Naturally I was interested,
the great costumers of the American 60s,
different social misfits, outcasts, prisoners, degenerates.
I m always looking at modern sculpture.
I looked at a lot of birdcages, vintage hoop skirts.
Not unlike weaponry, forms of protection.
Chain mail, protective qualities of stone,
different forms of shields.
The history of punk rock and rock n roll.
Pierre Cardin, his furniture, his jewelry.
Kennith J Lane, Mick Jagger, David Bowie.
[uplifting music]
[Alexander] Creativity really comes when it comes.
You know what we could do?
The creative process really filters through
all aspects of the business.
Large black jet crystals.
A random thing happened.
I guess you could just do like,
definitely there s an irony that I love.
Things that are a little bit off.
My vintage black T-shirt,
someone ripped it off of me.
You have to know how to move forward
in terms of a business sense,
without compromising the brand.
There s no formula, it s not a planned process.
[uplifting music]
[Dana] We ve cast nail heads before, bowls.
The piece that I m doing has speaker wire in it.
Beetlejuice , Lost Boys , Art of Noise, New Order.
Katie, cut, just take the call.
It s really like, bag lady chic.
Hi!
Hi, how are you?
[Dana] Cool downtown girl,
mixed with Iris Apfel.
Shower me, like bathed in crystals.
[Dana] Siouxsie Sioux is a big reference.
Oh god, found this one snake head that was so amazing.
[uplifting music]
[Joseph] I was kind of like a nerd in high school.
I thought that somehow if I could find the right clothes
that I would magically become really popular.
Pygmalion like.
Fragmenting construction.
Edward Scissorhands .
Obsession with vampires.
Use the crystals to symbolize blood.
I was walking down the street and I saw a motorcycle.
Just as an object, it was really beautiful,
very complex, very removed from fashion, which I like.
[uplifting music]
[Jason] In the movie Breathless with Jean Seberg,
she s walking down the street.
Now that was so chic, you know,
sort of American girl in Paris.
Go with soft colors.
When I was first learning English when I was nine,
I was given a stack of fashion magazines.
A play on black and white photographs.
Platinum printed items, all these kaleidoscope colors,
the neon lights, streets of Shinjuku.
I was so fascinated.
Some of my invisible muse.
Paint chips I see in a hardware store, soft colors.
My eyes are always open.
Disguising the original intent of the material,
manipulating it.
Shinjuku, black and white photograph, kaleidoscope colors,
invisible muse.
[Prabal] It s all black and white,
made in like pleated tulle.
Something that is a little more graphic.
How do I translate something?
I just wanted to have fun with it,
I just wanted to literally go back to,
you know, me as a student.
If there s one thing consistent, is the girl or the woman
that I m designing for, thinking man s sex symbol.
Not in your face.
Global, someone who s aware.
Trying to figure out the culture, there s always a journey.
Zadie Smith, Erin Doherty Roy, my white T-shirt.
It s a blank canvas.
I respond to red the best.
Takes a lot of confidence for a girl to wear that.
I don t know whether fashion can change the world,
I don t know if there s anything that can change the world.
What s fashion to me is about change.
Because that s the only thing that s constant in our lives.
[uplifting music]
Starring: Richard Chai, Simon Spurr
Featuring: Alexander Wang, Joseph Altuzarra
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