This is not a drill: Amazon Prime Day October 2025 dates have been released, which means it’s time to mark your calendars for Tuesday, October 7 and Wednesday, October 8, when the best steals and deals on fashion and beauty will be happening sitewide. As a precursor to the official Prime Day start date, we went ahead and delved deep into the incredible fashion sales, already happening sitewide, so you can load up on fresh batches of wardrobe essentials, plus those fall fashion must-haves, as we transition our closets for the new season.
Vogue’s Guide to the Best Early Prime Day 2025 Fashion Deals:
The Best Early Amazon Prime Day Deals 2025, by Fashion Category:
In case you already know what you came for:
When those seasonal buys are on sale, all the better. Now that the temperatures are finally starting to dip, you’re going to want a stock up on fall layers to match the forecast. Whether that means a new chore coat, cozy cashmere knitwear, or the no-brainer basics like layering T-shirts and button-up blouses, our editor picks are brimming with those true workhorses you’re sure to reach for over and over again, through the next few months.
Find tried-and-true options like Theory’s cashmere cardigan, in the perfect shade of camel, to pair back to trouser pants at the office and jeans for those off-duty moments in between. Other highlights include Vince’s ribbed mock neck top, loads of denim mainstays from Levi’s, and if you are feeling a little more maximalist-minded, might we suggest snagging a floral blouse from Ulla Johnson or lace skirt from Miaou as those something specials to round out your fall closet.
The accessories section shouldn’t be bypassed, either. Grab autumn-friendly footwear necessities to face the change in temperatures, like woven booties from Loeffler Randall, Vans sneakers (the pair Jennifer Lawrence can’t stop wearing!), and Madewell’s best-selling Greta flats, all at sweeter price points than you’ve ever seen before ahead of the main event. What’s more, there are leather and suede handbags under-$300—consider us sold!
A tip from us to you—don’t wait until October to indulge in your fall fashion fixes. Start shopping Vogue’s favorite clothing and accessory finds, within the pre-sale Prime Day markdowns, all up for grabs now.
Early Prime Day 2025 Deals: Wardrobe Essentials
No-brainer purchases are always those classics you come back to, time and again. Here, find the essentials to stock up on—think the best blue jeans, cardigans, and all the underpinnings—from tanks to short-sleeved T-shirts. They’re the kind of pieces that live in your closet forever, and will feel oh-so-good each and every time you put them on, especially when you know you got them at the lowest price possible. Count these as some of our favorite early Prime Day fashion deals.
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Early Prime Day 2025 Deals: Fall Fashion Buys
Get ‘em while they’re hot! Of the best early deals in the fashion section, check out contemporary favorites in the tops department, like Ulla Johnson’s dark floral blouse, or Naadam’s seriously cozy cashmere crewneck sweater. Then snag a few bottoms, such as a failproof jeans from Levi’s, or a statement lace skirt, to pair with…what else? Fall’s best barn jackets and chore coats, of course, for serious style points.
Early Prime Day 2025 Deals: Fall Accessory Must-Haves
Elevate your look, with chic accessories galore, at can’t-miss prices, ahead of Prime Day October 2025. Smart, work-friendly handbags are within our top picks. Consider Madewell’s roomy bucket bag in deep burgundy—the perfect laptop bag—or Loeffler Randall’s suede option, as those standbys to wear throughout the season. Then spring for a new capsule shoe closet—you can’t miss with a fresh pair of ballerina flats, walkable leather booties, and street style-approved sneakers from Vans.
