The Moment is the moment. Brat summer might have died (and been eulogized, over and over) last year, but now we’re staring down the barrel—or, the Clipper lighter—at an impending Brat winter.
The Moment—based on an original idea from Charli XCX—will drop on January 31, 2026. Produced by A24 and written and directed by Aidan Zamiri, the film chronicles a fictionalized version of Charli’s summer 2024 supernova as a mockumentary. There are cameos (hi, Kylie!), bits of real tour footage, and a whole lotta strobe lights. The official trailer has now landed.
Below, everything we know so far on Charli XCX’s The Moment…
Is there a trailer for The Moment?
Yes! The first official full-length trailer dropped on December 11. It opens with Charli in concert, writhing on and strutting across the stage, and pulling down the acid-green Brat backdrop.
“How do we keep this Brat thing going?” asks Arielle Dombasle, as a label exec. Cue shots of Charli posing with Brat–emblazoned credit cards while fans cry to her about saving their lives, flitting between rehearsals, interviews, and sterile dressing rooms in a hyper-edited haze. One of the trailer’s sharpest beats shows Charli screaming at Tim (Jamie Demetriou) in frustration while inhaling a cigarette. Elsewhere, there are stage and mannequin malfunctions, leaving Charli’s character watching in fear. Is what she’s seeing a bad omen, or just another day in the music industry?
Famous faces in the trailer show the glamour of the Essex girl’s inner circle, as well as just how many people want a piece of her moment: Kylie Jenner, Hailey Benton Gates, and Rachel Sennott all feature. Thankfully, Kylie also shares some sage words of wisdom: “The second people are getting sick of you, that’s when you need to go even harder!”
What is The Moment about?
The film is loosely about Charli, a pop star on the rise, battling “the complexities of fame and industry pressure” while barrelling towards her arena-tour debut. As we see in the teaser and trailer, Charli (as Charli) is shooting an Amazon-funded concert movie led by a haughty director (Alexander Skarsgård), who encourages her into an oversized lighter stage prop that they then set on fire.
The film’s title is already a triple entendre—The Moment almost parodies itself. The idea of “being the moment” is irresistible for any musician with designs on stardom. But the premise is also faintly absurd—especially the idea that there is a peak you can reach without, say, burning out, or tumbling into a depression when it inevitably ends. Luckily, Charli is well aware of all this. “I not only know that this won’t last forever, I’m also really interested in the fact that it doesn’t,” she previously told Vanity Fair. It’s all pretty meta: A pop star riding the wave of creating a cultural phenomenon while also confronting the fact it has a shelf life…
However, if the latest trailer is any indication, the movie isn’t going to be a straightforward commentary on fame. It seems more interested in the strange in-between spaces: the blurry hours backstage, the uncomfortable silences while in glam, having a paid team around you instead of real friends…
Who is in The Moment?
The cast features a range of friends, suits, and It-girls, including Alexander Skarsgård, Kylie Jenner, Rachel Sennott, Rosanna Arquette, Kate Berlant, Hailey Benton Gates, Arielle Dombasle, and Jamie Demetriou. Other names on the stacked line-up include Mel Ottenberg, Tish Weinstock, Michael Workéyè, Shygirl, and Isaac Powell.
The Moment is directed by Aidan Zamiri and written by Zamiri, Charli XCX, and Bertie Brandes. Zamiri has been a close collaborator throughout the Brat project, with his work on “360” scooping video of the year and best UK pop video at the 2024 UK Music Video Awards. He also won video for good at the 2025 MTV Video Music Awards for “Guess.”
When will The Moment be released?
The Moment will have its official debut at the Sundance Film Festival, alongside two other projects Charli is attached to: Olivia Wilde’s The Gallerist and Gregg Araki’s I Want Your Sex. The Moment hits theaters around the world on January 30.
Call it Brat winter, call it Charli’s auteur era, call it whatever you like, The Moment is nigh.