TikToker Becca Bloom Wore Oscar de la Renta for Her Romantic Rainy-Day Wedding on Lake Como
Rebecca Ma—better known as Becca Bloom due to her popular Instagram and TikTok accounts, amassing more than six million followers across the platforms since January—and software engineer David Pownall first struck up a conversation at Philz Coffee in Palo Alto on December 28, 2019. “I was home from college, and it was only David’s tenth day in the Bay Area after moving to the US from Vancouver,” the social media star, who also works in fintech, recalls. “David asked if he could buy me a coffee, to which I responded, ‘I don’t drink coffee, only tea.’ Not exactly the flirtiest response, but somehow he rolled with it.”
What should’ve been a quick cup of coffee—or tea, rather—turned into a 15-hour first date. “We wandered through my old Palo Alto neighborhood,” Becca remembers. “Me showing him the parks and streets I grew up with, him seeing it all for the first time.” One thing led to another, and they kept extending the day, eventually ending up at one of Becca’s favorite sushi spots.
Nearly four years later, David proposed in Positano on July 23, 2023. It was the very first day of the couple’s summer vacation, and he told her that he had booked a private sunset boat ride. “He said it was for my ‘Instagram photoshoot,’ and I didn’t think twice about it,” Becca admits.
The content creator has built a vast, highly engaged following by giving her audience a peek into her luxurious life, posting everything from self-help tutorials to details about her wedding planning journey—all with an approachable smile and a soft, soothing voice that has since become her signature. She’s filmed herself plating private chef-made meals for her cat Oscar—complete with Beluga caviar on Versace china chargers—and unboxing Hermès shopping hauls, but also breaks down finance terminology and gives career advice tips on how to improve one’s confidence and negotiation tactics. She’s been dubbed “the reigning queen of RichTok”—largely because her vibe is the complete opposite of last year’s “quiet luxury” trend.
With all of that in mind, in true Becca fashion, she arrived for the boat outing in a dramatic hot-pink feathered cover-up over an orange Burberry bikini, while David wore a crisp white linen shirt. “When he asked, ‘Are you sure you want to wear that?’ I was slightly offended, but carried on,” she jokes. Eventually, David asked Becca if they could take a photo together. “I agreed, and that’s when he dropped to one knee and proposed,” Becca says. “From there, everything was a blur of joy.” That evening they toasted at a candlelit dinner overlooking the Amalfi Coast, serenaded by a live band, and then continued the celebration with family in Provence.
The wedding took place almost two years later at Villa Balbiano on Lake Como, Italy, on August 28. “We had a few weekends to choose from, but a fortune teller told us this was the luckiest date,” Becca says. “It felt like the universe was pointing us toward that day.” They chose Villa Balbiano because Becca had always dreamed of an outdoor ceremony in Italy, describing it as the couple’s “second home.”
From the beginning, Becca and David knew they wanted a wedding that felt small and personal. “We’re both introverts—nerdy in the sense that we love numbers, puzzles, baking, and crafts together—and the thought of reading our vows in front of hundreds of people felt daunting. My parents, on the other hand, always envisioned a grand celebration back home, so we found the perfect balance: two weddings. Our parents are planning a spectacular, traditional Asian wedding on a much larger scale, while our Lake Como celebration was intentionally intimate—just 60 of our closest friends and family.”
Having full creative control over this wedding meant that Becca and David could lean into their vision of a heartfelt experience that felt true to them. “We had a nearly two-year wedding planning process, but we approached it with as much ease and joy as possible,” Becca says. “I’ve been a very ‘type B’ bride from the start—I didn’t give my bridesmaids any responsibilities and just wanted everyone to treat it like a beautiful Italian vacation.”
David kept everyone on schedule in his very logistical, techy way, while Becca took the lead on design decisions. They also collaborated with planners Anastasia and Kristina from Iles Events. “Neither of us wanted to stress over strict timelines,” Becca notes. “We enjoyed late-night design iterations and had fun with the little details—like picking plates and designing our menus with Cartalia. For us, this was the only wedding we would ever plan, so rather than treating it like a high-pressure project, we wanted to savor every moment.”
Much like her approach to the overall wedding, the bride wanted every look in her wardrobe to carry meaning, but to also feel lighthearted and whimsical. For her first look, she wore an Oscar de la Renta mini dress adorned with a single oversized flower during the boat ride to the rehearsal dinner and the obligatory photo shoot that accompanied it. “I know my wedding wardrobe choices were bolder and more colorful than the traditional white palette, but I wanted the weekend to feel playful and true to me,” Becca explains. “I tried on countless white gowns, but in the end, I followed what made me happiest. And nothing felt more joyful than stepping into a giant flower.”
