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Real Milanese Street Style Takes Center Stage in Vogue’s Latest “Streets of Milan” Video

You’ve seen fashion week street style, now find out what the style in this Italian city is all about. Co-Directors: Giulia Lo Foco, Filippo Castellano Director of Photography: Leonardo Castellano Editor: Katie Wolford Senior Producer, Vogue: Jordin Rocchi Associate Director, Creative Development: Alexandra Gurvitch, Billie JD Porter Senior Fashion News Editor, Vogue Runway: Laia Garcia-Furtado Associate Producers, Vogue: Lea Donenberg, Marisah Yazbek, Natalie Harris Producers, Milan: Elisabetta Zecca, Luca Sodi Camera Operator: Mauro Gianesini Assistant Camera: Matteo Canzano, Patrick Giacomelli Audio: Paula Ferri Carazo, Jonathan Stilo Production Assistants: Andrea Messinese, Davide Robotti Photographer: Alessio Keilty Translations: Gabriella Goria, Jamie Mancini Featuring: Livia Chiffi, Lina Giselle Murillo, Stella Stone, Martina Nermin Del Pretto, Mauro Simionato, Mattia Giordano, Eva Lavigna, Divna Šuša, Elisabetta Dessy, Ilenia Gobbato, Ilaria Gobbato Production Coordinator: Ava Kashar Production Manager: Kit Fogarty Line Producer: Romeeka Powell Senior Director, Production Management: Jessica Schier Assistant Editor: Andy Morell, Justin Symonds Post Production Coordinator: Jovan James Supervising Editor: Kameron Key Post Production Supervisor: Edward Taylor Director of Content, Production, Vogue: Rahel Gebreyes Senior Director, Programming, Vogue: Linda Gittleson Executive Producer: Ruhiya Nuruddin VP, Digital Video English, Vogue: Thespena Guatieri

Released on 07/19/2023

Transcript

[Model 1] One thing that ties Milanese s style

is that everything is very polished.

[Model 2] People will never go out in the street

with their PJs.

[model speaking in foreign language]

[upbeat music]

[model speaking in foreign language]

[model speaking in foreign language]

[model speaking in foreign language]

[gentle music]

When I was young, I was an Olympic swimmer.

I did the Olympic Games in Montreal, 1976.

And now after 45 years, I am a model.

Today s really warm, so I decided to dress up in this way.

I wear a classic shoes by Chanel.

These are a gift for my son, Aldo.

And my gold chain bag by Bottega Veneta.

Here, the elegance in the street is really high.

I love Milano women s style,

because they are always basic,

but they have a touch of chic.

They are always well-refined.

[upbeat music]

I think my like, personal aesthetic

is very Nigerian auntie in the 90s, but a little bit punk.

And I dressed very like, nostalgic to my parents,

to my mother.

She used to wear a ton of Masucci, a ton of big glasses.

So I kind of dress like a younger version of my mom.

Everything I m wearing is actually thrifted,

except for the shoes, and rings,

and grills and earrings, all from different places.

And the glasses are, wait, I don t remember, Leo Martini.

I think Milan is fun

because there s different aesthetics.

Anytime I get ready to go out, it s like,

who am I gonna be today, what am I gonna wear?

So I feel like the Milanese style is like that.

Having fun, getting dressed up every day.

[bright upbeat music]

[upbeat music]

I m a fashion designer and I m from Venice.

When you move to Milan, you have to build your own dream,

and this is a very good place to do it.

And that is also why my brand is deeply inspired by Milan.

The brand is called Vitale.

This next collection, for example,

it s inspired by the northern soul scene.

In the northern soul there was a motto which was,

Keep the faith.

And that s what we re gonna say in this collection too.

Cause we need it.

Every day I come here to this street

where the studio is with all my team,

and I think this is very important

for this city to build small, but real groups

of people creating together and sharing the environment.

[gentle music]

[model speaking in foreign language]

[gentle music]

When I build an outfit,

I start with an item that I m obsessed with,

like bags, shoes, a new pair of trousers, whatever.

I just obsess over something and I play with it.

My glasses are Gucci.

I love them because they re super seventies.

These coordinates of trousers

and sandals is Dolce Gabbana.

It comes from my mom and it s supposed to be high waisted

but I love the blue waist vibe.

The bag is Prada.

I love this bag because it s out of my comfort zone.

It s very futuristic.

And I think that I m like old school and a bit freaky.

What inspires my style?

I love like the street style.

I m not too classic.

So I always like to have something sporty or colorful.

In Milan, everyone has a style.

Either it can be like the old lady at the cafe bar,

or the girl going to uni.

People like to dress well.

[bright upbeat music]

Italians in general are very

like passionate and like loud and fun.

So I feel like Milan passion kind of

represents that to the,

how would I say that in English like,

so like to the next level.

[bright upbeat music]