The Best Sleepwear Brands For Elevating Your Bedtime Routine

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Photo: Courtesy of Eberjey

There’s something inherently luxurious about slipping into a perfectly crafted set of pajamas at the end of a long day. Whether you’re drawn to breezy boxer shorts and oversized shirting in crisp cotton poplin or silky satin pajama sets that seamlessly transition from nightwear to daywear, the best sleepwear brands have mastered the art of combining comfort with style.

Vogue’s Favorite Sleepwear Brands, at a Glance:

The Silk Set
Lunya print washable silk pajamas
Jump to review
The Buttery Soft Fabric
KIP. merino cashmere lounge set
Jump to review
The Iconic Stripe
Petite Plume Olivia pajamas
Jump to review

When shopping the best pajama brands, you’ll find a mix of beloved classics and trending styles. Lake’s signature striped sets, Eberjey’s Gisele pajamas, and Lunya’s washable silk options have long been favorites for elegant downtime, while viral hits like Hill House Home’s patterned designs are getting a charming upgrade this season. Skims also stands out with its heavyweight flannel lounge sets that bridge coziness with cool.

For those with a taste for luxury, Olivia von Halle, La Perla, and Asceno lead the way in crafting silk sets and separates that easily transition from sleepwear to streetwear when teamed up with the right accessories. The Sleep Code is another standout, offering dreamy vintage-inspired private label designs. If everyday classics are what you’re after, brands like J.Crew, Polo Ralph Lauren, and Gap deliver pajamas that will never go out of fashion.

With the holiday season in full swing, sleepwear also makes for the perfect gift. Monogrammable styles from KIP. and La Ligne add a personalized touch, while vibrant sets from Eres or Desmond Dempsey inject personality into any nightwear collection. Whether you’re shopping for yourself or someone special, these brands offer everything from luxurious silk to soft cotton pajamas, ensuring restful nights and stylish mornings. Below, we’ve curated a list of the best sleepwear brands to help you elevate your downtime routine—or your gift list—this year.

Petite Plume

Petite Plume blends classic style with luxurious fabrications, offering sleepwear that’s as chic as it is comfortable. With tailored piping and timeless stripes, its pajama sets nod to traditional nightwear while remaining completely modern.

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Petite Plume

Olivia pajamas

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Petite Plume

Luxe pajamas

Eberjey

Co-founded by Ali Mejia and Mariela Rovito, Eberjey has been making cult-loved sleepwear for 25 years. Get to it if you don’t own at least one set of the classic Gisele pajamas made from a silky-soft Tencel modal fabric. Options are plentiful, from solid grey melange, navy, cream, and black to whimsical designs, like a half-moon print and holiday gift motifs.

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Eberjey

flannel long PJ set

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Eberjey

Gisele pajama set

Lunya

Direct-to-consumer label Lunya was founded on a simple principle: understated essentials, including sleepwear, designed for quality time spent at home. Washable silk sets are at the crux of the pajama assortment, including tank tops, short sleeves, and drawstring pants. Its so-soft Pima cotton long sleeves and shorts are also a breeze to launder.

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Lunya

print washable silk pajamas

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Lunya

washable silk sleepshirt

Lake Pajamas

If you’ve never felt the heavenly softness of Lake Pajamas, it’s time to indulge. The dreaminess all began in 2014 when the label launched by co-founders Anne Read Lattimore and Cassandra Cannon—a simply designed classic stripe set was the first prototype. Ever since, tank tops, long sleeves, shorts, pants, nightgowns, and robes have evolved, with the simple stripe remaining a brand signature.

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Lake

flannel pants set

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Lake

crew long-short set

KIP.

KIP. offers timeless, monogrammable pajamas crafted from the finest cotton. These classic piped sets are perfect for gifting mom or treating yourself to a luxurious night’s sleep. Breathable and soft fabrics (cotton, modal) ensure that comfort never takes a backseat to style.

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KIP.

luxe pajama set

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KIP.

merino cashmere lounge set

Eres

Known for its luxe lingerie and swimwear, Eres brings the same level of sophistication to sleepwear. Expect silk pajamas and printed sets in vibrant hues—perfect for lounging in style or transitioning into elegant daywear with a few accessories.

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Eres

silk-satin camisole set

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Eres

Pensée camisole set

Polo Ralph Lauren

Polo Ralph Lauren’s sleepwear is all about timeless American style. From classic cotton button-down sets to logo-laden tees and lounge pants, each piece reflects the brand’s iconic preppy aesthetic while ensuring maximum comfort for lounging or sleeping.

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Polo Ralph Lauren

cotton poplin pajamas

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Polo Ralph Lauren

Madison pajamas

Hanro

A heritage brand known for its minimalist and luxurious basics, Hanro has been perfecting sleepwear since 1884. Its ultra-soft fabrics and clean silhouettes—from tailored button-down sets to breezy tees and shorts—make them a go-to for sophisticated comfort.

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Hanro

Pure Essence pajama set

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Hanro

V-neck pajama set

Piglet in Bed

Piglet in Bed’s sleepwear is all about casual comfort in the finest linen. With playful gingham and stripe patterns, these pajamas are made for easy, breathable wear. Its laidback aesthetic is ideal for cozy nights and leisurely mornings alike.

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Piglet in Bed

Favorite Stripe pajama set

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Piglet in Bed

linen blend pajama set

Sant and Abel

Known for its vibrant prints and playful designs, Sant and Abel brings a touch of whimsy to sleepwear. With breathable cotton fabrics and fun patterns, they’re a failsafe choice for lounging at home or even gifting.

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Sant and Abel

Marina long sleeve set

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Sant and Abel

Hillhouse pajama set

Natori

Natori blends Eastern-inspired aesthetics with Western luxury in its sleepwear collection. Expect rich silk fabrics and bold prints that are as perfect for sleeping as they are for elevating your loungewear game.

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Natori

rib essentials pajamas

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Natori

feathers elements pajamas

Pour Les Femmes

Co-founded by actress Robin Wright, Pour Les Femmes creates elegant and ethically-made sleepwear. The classic, understated designs in soft cottons have timeless appeal, while also supporting women in conflict regions around the world.

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Pour Les Femmes

Angel long pajama set

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Pour Les Femmes

Angel lounge set

Desmond Dempsey

Co-founded by Molly Goddard (of no relation to the designer with the eponymous label—though just as chic!), Desmond Dempsey is designed with her husband, Joel Jeffery. Expert boldly colorful and delightfully unconventional prints in classic silhouettes from boxy to sets to midi slips.

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Desmond Dempsey

long pajama set

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Desmond Dempsey

long pajama set

La Perla

Is there anything better than nightwear crafted in fine Italian silk? That’s where the renowned label La Perla comes in. While the 1954-founded brand by corset-maker Ada Masotti and her husband might be your go-to for luxury lingerie, the pajamas are equally luxurious, from satin slip dresses to drawstring trousers.

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La Perla

silk pajama set

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La Perla

striped pajama set

The Sleep Code

Mother and daughter duo Tamar and Geraldine Gottesman founded The Sleep Code in 2020 as a retail site celebrating the ritual of sleep, offering the best in beauty, home, and sleepwear products. A private label from the two was the logical next step, featuring vintage-inspired styles, from liberty print sets to menswear-style boxers—all designed for your dreamiest sleep.

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The Sleep Code

plaid long PJ set

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The Sleep Code

cotton long PJ set

Sleepy Jones

Founded by Andy Spade in 2013, Sleepy Jones takes inspiration from the uniform concept but for everyday activities like resting, lounging, and reading. Comfy sets of all kinds are a must-try from the label, including classic shirt-and-pants sets cut for an oversize fit in solids and prints. Plus, heavyweight cotton jersey long sleeves and legging combos with colorful ribbed hems.

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Sleepy Jones

Marina pajama set

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Sleepy Jones

Marina pajama set

Skims

Kim Kardashian’s loved line of shapewear and intimates indeed extends to pajamas. You’ll discover everything from fitted biker-short sets to roomy takes on classics like robes, long-sleeve, and pant pairings, including so-cozy ribbed versions.

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Skims

sleep set

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Skims

sleep set

Hill House Home

You love Hill House Home for the brand’s viral Nap Dresses, but the sleepwear is most certainly not to be missed. Come for the swiss-dot Caroline Nap Dress, stay for the whimsically printed sets and nighties crafted with founder Nell Diamond’s trademark fanciful touch.

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Hill House Home

The Cleo pointelle set

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Hill House Home

The Olivia pajama set

Gap

A reliable favorite for all kinds of affordable basics, Gap continues to deliver some of the comfiest pajamas anywhere. There are cute mix and match options to choose from, like a white T-shirt or cami with printed bottoms, or timeless sets in neutrals (or more fun seasonal hues). If you love a matching PJ moment for the holidays, Gap is a great place to find family-friendly sets for all ages and sizes.

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Gap

rib lace-trim PJs

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Gap

softest flannel PJ set

Papinelle

Based in Sydney, Australia, Papinelle is designed with a simple goal: to create beautiful, ethically made sleepwear from the softest natural fabrics. Everything from lustrous sets to breathable cotton nightgowns and soft waffle weaves within the collection is crafted from pure silks and organic cotton.

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Papinelle

Claire pajamas

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Papinelle

Audrey pajamas

J.Crew

From polished work attire to festive party dresses and timeless-with-a-twist accessories, J. Crew never fails. The sleepwear section is one to always turn to, whether for a classically piped shirt-and-pant set, cotton nightgown, or wintry flannel PJs.

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J.Crew

long-sleeve pajama pant set

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J.Crew

classic pajama pant set

Olivia Von Halle

Olivia Von Halle is the luxury lover’s go-to for elegant sleepwear, ranging from art nouveau-influenced printed sets to glossy satin separates. The London-based label, founded in 2011, takes inspiration from none other than Coco Chanel’s 1920s sleepwear, interpreted for modern women mastering the art of dressing down.

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Olivia Von Halle

Coco pajama set

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Olivia Von Halle

Vanderbilt pajama set

Asceno

Another elegant brand for silky sets, Asceno offers it all, from vibrant solids to modern stripes in fresh color combinations and delightful motifs, like coral reefs and figure line drawings.

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Asceno

Pisa camisole set

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Asceno

Maya pajama set

Tekla

For consciously crafted unisex sleepwear, Copenhagen-based Tekla’s offerings are beautifully simple, whether sleepshirts, shorts sets, or long pants and sleeves are your preferred silhouette for catching zzz’s. Don’t underestimate the simplicity, however. The sleepwear collection features the brand’s timeless yet distinct perspective. From solids to stripes, each piece has a uniqueness that is at once genuinely wearable and made to last.

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Tekla

poplin long-sleeved set

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Tekla

poplin long-sleeved set

Araks

Though New York-based Araks, founded by Araks Yeramyan, is well-known for its assortment of effortless lingerie and swimwear, there’s excellent sleepwear, too. Think silky top-and-shorts sets, georgette slips, cotton shirts and pants, and even French stretch lace tees.

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Araks

Suki pajama set

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Araks

Shelby pajama set

La Ligne

Stripes are at the heart of La Ligne’s DNA, including it’s sleepwear. The brand offers chic, monogrammable pajama sets that bring a tailored yet relaxed vibe to bedtime. With elegant piping and modern details, these pieces are as perfect for lounging as they are for gifting.

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La Ligne

Bonne Nuit pajamas

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La Ligne

x Observed By Us Soirée pajamas

Toast

Founded in Wales in the late 1990s, this British brand has long been a resource for pieces—for the home and the wardrobe—that emphasize craftsmanship and slow living. Its assortment of pajamas will make you feel like you’re waking up in a countryside cottage, with styles ranging from crinkle cotton sets to stripes in unexpected hues of sage and apricot.

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Toast

soft double faced pajamas

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Toast

deco stripe flannel pajamas

Éterne

When stylist Chloé Bartoli started Éterne in 2020, her goal was simple enough: create timeless and seasonless essentials. These days, the brand is an It girl favorite worn by everyone from Hailey Bieber to Emily Ratajkowski. The pajama sets are crafted from an ultra-soft, lightweight modal blend and feature a button-down top and pull-on pant, which are finished with contrast piping.

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Éterne

pajama set

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Éterne

pajama set

Cozyland by Morgan Lane

A sleepwear veteran, you might say, Morgan Lane has long been a favorite among pajama enthusiasts, and with her latest venture—Cozyland—she’s celebrating sustainable “cozy wear” with accessible price points for the family. (Yes, there are matching sets for adults and children.)

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Cozyland

Brunch PJ set

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Cozyland

Mia boxer mask set

Sea NY

Sean Monahan and Monica Paolini’s cult-favorite label is known and loved for its emphasis on craftsmanship: high-quality lace, embroidery, knits and technical fabrics are commonplace throughout their collections. The sleepwear assortment is no different, with PJ sets and night shirts that feature lovely details like eyelet trims, cuff embroidery on wide-leg trousers, and even tiny sheep-shaped embellishments.

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Sea

Sheep PJ set

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Sea

Marceline PJ set