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Finding the best gifts for mom is no easy feat. After all, it’s moms who usually win at gift giving. So how do you top their game—especially right before Mother’s Day? A foolproof way to go is with the classics. From luxurious pajamas to fine jewelry, these are timeless choices that one would rarely get for themselves, but that they certainly deserve to enjoy.
Vogue’s Best Gifts for Mom 2024:
- The Fresh Blooms: UrbanStems the pink lady bouquet, $120
- The Sweet Cardigan: Dôen Anisa alpaca-blend cardigan, $250
- The Designer Wallet: Bottega Veneta Intrecciato credit card case, $390
- The Personalized Charm: Mejuri tag pavé diamond engravable charm, $298
- The Skin-Care Splurge: Augustinus Bader the complexion correction kit, $260
- For the Hostess: Brightland The Paint Pour gift set, $95
- For the Trend-Forward Mom: Dries Van Noten leather-trimmed suede sneakers, $475
- The Sparkling Jewelry Gift: Brilliant Earth petite lab diamond tennis bracelet, $995
- For Rest Relaxation: Lake Pajamas kimono pajama set, $138
If you want to go the extra mile, consider adding a personal touch with a customized gift, such as an initial necklace from Foundrae, embroidered sweater from Lingua Franca, or a cheeky monogrammed L.L. Bean tote bag. Is Mom embarking upon a chapter of travel? Get her a journal from Smythson (bonus points if you get her initials embossed on the cover), a passport case from Bottega Veneta, a sleek carry-on from Away, or a Slip silk travel set to keep her comfortable and rested while on the road. Does she thrive as a hostess? Perhaps she’ll enjoy a new tea set from Marni’s collaboration with Serax, or one of Sabre’s beautiful serving sets. And for the queen of the kitchen, consider a hand-marbled notebook for her to record her signature recipes for the next generation (i.e. you!).
For those shopping with a budget in mind, there are plenty of elevated, under-$100 gifts on this list as well—from relaxing bath salts to elegant olive olives and hand soaps, or a beautiful monogrammed lip balm case that’s stamped in France. If you’re looking to dazzle and budget is not a concern, timeless jewelry from Chanel, Yvonne Léon, or Sophie Bille Brahe make for thoughtful picks she can wear always.
Under-$100 Gift Ideas
Down to the wire? Decision paralysis? For the ambitious gifter fueled by eleventh-hour adrenaline, these under-$100 gift ideas offer the thrill of discovery without cutting corners on practicality or thoughtfulness. If flowers and sweet treats are her love language, start by sending her a bouquet of fresh blooms from UrbanStems—choose the size and if you’d like for it to arrive in a new vase (hers to keep!)—and an indulgent assortment of pralines. Fancy olive oil is always appreciated, and this year Brightland makes it even more special with a paint your own label DIY kit included in a set—cook a meal, color outside the lines, and make memories! Other small gestures she’ll love: Chanel nail polish and a set of Flamingo Estate’s luxurious hand-made soaps.
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The Classic Mom
For the mom whose closet you still raid, upgrades to her wardrobe are always welcome. A fresh pair of sneakers or a timeless trench coat will get plenty of wear this time of year—look to Nike and Burberry for ideas. A cozy knit never fails, neither does a luxe accessory, like an Hermès scarf, Gucci handbag (or perhaps, both!). An irresistibly sweet card case from Bottega will remind her of you always if she’s due for a new wallet.
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For the Jet-Setting Mom
Whether she’s going away for weekend jaunts or traveling the world Eat, Pray, Love-style, make sure mom’s aesthetic never misses a beat. Away’s carry-on is sleek and durable, while Métier’s canvas and leather tote makes for the perfect elevated travel bag. Keep her warm with an alpaca scarf from Cuyana, cashmere socks from White + Warren, and as relaxed with as can be with Loop earplugs.
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For the Mom Who Loves to Host
Elevate mom’s hosting game with gifts that spark joy at home, such as a new bottle of olive oil or a conversation-sparking lighter from Edie Parker. Kelly Wearstler’s champagne coupes are made for all kinds of celebrations, while Diptyque’s La Droguerie line is perfect for refreshing the air after dinner’s clean-up. A new Louise Roe vase is just what she needs for the flowers her guests bring over.
For the Trend-Setter Mom
Add something new to her wardrobe with one of the season’s must-have buys—right now, that’s Nour Hammour’s chic suede barn jacket, Alaïa’s Le Teckel bag, and Dôen’s butter yellow cardigan. For the mom who’ll pick shoes over bags any day, consider’s something practical with Dries Van Noten’s suede sneakers or playful with Khaite’s studded sandals. A Savette top-handle is the splurge she’s been thinking about since last winter—drop a hint and wait for confirmation!
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For the Mom Who Appreciates the Finer Things
Give her a treasure that she’ll have forever with a piece of jewelry. If gold is her material of choice, consider a chunky chain-link style from David Yurman, a Chanel band, or a thin tennis bracelet from Brilliant Earth. Does she share daily pearls of wisdom? A Sophie Bille Brahe necklace brings extra thoughtfulness to your pick. For the mixed-metal wearers, Dorsey’s Lucien earrings silver or Spinelli Kilcollin’s linked rings are two can’t-go-wrong-with options.
For the Mom With the Dermatologist on Speed Dial
Is mom keen on trying out the latest in beauty tech? If so, Currentbody makes one of the best LED face masks we’ve tried. Or consider a thermal brush from GHD, which our beauty writer says is perfect for styling shorter hair. If skin care is what she desires most, bestsellers from La Mer, Dr. Barbara Sturm, and Augustinus Bader are bound to please. After all, you can’t go wrong replenishing staples in her regimen.
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For the Mom Who Loves R&R
Relaxation can be achieved in many ways: a comfy pajama from Petite Plume robe or a robe from Skin are two simple gifts she’s sure to wear it all the time. La Bonne Brosse’s brush is as pretty as it is practical—she’ll love the head massage the bristles provide, and the subtle sheen it gives to liven hair over time. White sage incense sticks and bath salts dispel bad juju to reset the mood.
For the Sporty Mom
Whether she’s leaning into pickleball (Tory Burch’s pickleball set is perfect for that) or working out at home (Alo’s yoga mat is an easy option if so), giving a gift that facilitates movement and wellbeing is always a thoughtful approach. Sneakers from On and a new pair of leggings from Lululemon are part of the motivation she needs to get after those early morning runs, while the Oura Ring or Google Pixel Watch will keep her tune in with her health on a daily basis.
For the New Mom
Ease the brand-new mama into a new routine with a farm-fresh box of groceries from Flamingo Estate (deliverable only in Los Angeles), a Prada baby bag, and a Hatch nesting bundle. Memorialize the day she became a mama with a nameplate necklace from Sydney Evan and ensure she’s getting her beauty rest with a pajama set from Lake and a sleep mask from Lunya.
For the Bibliophile
She gets the Sunday paper just to read the New York Times Book Review; her tote is always big enough to fit a paperback; she prefers bookmarks over dog ears, and the easiest way for her to unwind at night is by jotting down her own thoughts and then reading others. What to get the person who passed on her own love of the written word to you? If not more books—make sure to check out our ongoing list of the best books of 2024—perhaps a Kindle? Or better yet, a three-month subscription to Book of the Month, where she can choose her favorite title from a series of upcoming releases (then bound in BOTM’s special cover). A Choosing Keeping notebook, or John Derian’s library-themed notepads can be stored in the kitchen, home office, or at work for any to-dos or inspiration that needs to be committed to paper. Don’t forget the actual writing materials! Hawkins’s colored pencils are perfect for that. For her reading nook: a Byredo Bibliothèque candle to set the mood, a portable Louis Poulsen lamp to finish that chapter long after bedtime, and a minimalist bookcase to house all her latest reads.
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For the Mom Who Loves to Garden
Her kitchen sill is never not lined with herbs (“Take some basil home!” is the first thing she’ll say before you leave); she knows the difference between shears and secateurs, and when she’s not toiling away in her own backyard, you can find her at her favorite florist in town, or at the Botanic Garden, admiring the season’s blooms. Gift the gardener or aspiring one some new equipment, like a set of Niwaki scissors, a Bergs planter, or leather gloves to replace a less suitable pair. Otherwise, make her feel seen with Alex Eagle’s “Gardening Club” hat. To bring the outside in during those bitter cold months, help her gather inspiration with a book on creative planting combinations, then remind her of summer’s bounty with Loewe’s tomato-scented soaps.
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The Gift of Personalization
Make it extra personal with a customized gift. A monogrammed pillowcase from Hill House Home is an easy and luxurious pick; a monogrammed apron from Hedley Bennett is both functional and lasting. Elevate her accessories with an initialed wallet from Cuyana or an initial necklace from Foundrae—two gifts that are sure to make her feel loved. A monogrammed Smythson journal will be most appreciated by the mom who finds particular satisfaction in checking off her to-dos (we all know the one!).
