Art is a perennial touchstone for Pookie and Louisa Burch, the sisters behind fast industry favorite Trademark—look only at their immaculately curated Instagram or their Garry Winogrand–inspired Fall offering for evidence of that. So it makes good sense, then, that the pair headed to Marfa, Texas, much beloved creative destination of the Southwest, for a little inspiration (and a trunk show at Austin boutique By George). From the jaw-dropping installations of the Judd Foundation to a James Dean–approved hotel, see their photo diary below.
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Photo: Courtesy of Trademark
One of our first stops was Marfa Book Company. They had an amazing collection of books about artists related to the Chinati Foundation and a group of sculptures by Benoît Platéus. It is right next door to a great coffee shop where we went every morning.
