Giorgio Armani: Fall 2013 Menswear
Released on 01/17/2013
(upbeat instrumental music)
[Tim] Giorgio Armani s ability to straddle centuries
comes quite naturally to him.
You can see that in his latest collection
where modernity met Art Deco.
There was a very strong Art Deco quality I thought
in the prints.
Reminded me of Sonia Delaunay.
[Translator] Yes, you re right.
The prints and those colors are from the 20, 30 s.
Sonia Delaunay.
I find it s important sometimes to go back
to take elements from this time
and then to adapt them today.
I like the pop of ruby.
I think the slimmer, more modern suiting
looks fresh.
[Angelo] The trousers were a lot slimmer than we
used to see at Armani.
[Translator] If you look back
at my collections of the 90 s,
I had a similar look, you know,
a broader shoulder and thinner leg.
Then I went away from this,
but now going back.
I ve decided that it was the right time to show this.
[Angelo] The legs got narrow and it felt like
the shoulders got kind of super hero.
It was almost super mystic
which in a way for me is the essence of Armani.
The hyper human.
(laughs)
[Tim] Don t you think he s refined the Armani Ethos
for the 21st century?
I think he always wants to define good taste
and I think it s always while being
very obviously expensive clothing and sheik.
It s somewhat democratic in it s vision.
It s cloths that Chinese men, Russian men,
British men, Italian men can all find something there.
(upbeat instrumental music)
[Angelo] There s a lot of substance in Armani s show.
I don t think he always gets credit for what he does.
[Cameron] Well, he helped redefine the men s silhouette
25 plus years ago.
I think that the fact that he remains relevant
through all these decades is quite a triumph.
[Angelo] This is an evolutional you sometimes see
a new direction.
There s only the Armani direction.
I mean, say for instance, in this show
there was a tighter trouser shape
but if you look at some of the combinations
he s doing, there s always those Armani pleams
and motifs.
But I think he s got a vision
of the contemporary world.
And a vision of the future.
(applause)
(upbeat instrumental music)
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