Hood By Air s MoMA House Party
In this video, Shayne Oliver talks about hosting a party at the MoMA, taking the HBA narrative beyond the runway, and introducing the Hood By Air brand—with its ego, superego, and id—to the world.
Released on 11/03/2014
Transcript
We re using the lobby as a theater
for this experimentation.
It s like bringing it to life.
It s becoming universal
the way that people experience fashion.
Growing up in Brooklyn we do a lot of house parties
and we ll see how it works here
but we re hoping that that happens.
[Announcer] Security clear the bridge.
We re ready for the next act.
(loud modern music)
You feel the energy coming off of their bodies.
(loud modern music)
♫ Push it, ah, push it
♫ Push it, ah, push it
♫ Push it, ah, push it
♫ Push it, ah, push it
♫ Push it, ah, push it
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