Hood By Air Spring 2015 Ready-to-Wear
Released on 09/08/2014
(upbeat jazz music)
My mind was blown.
My mind was blown.
Just the innovation.
It s not hard to see why Shayne Oliver s
made such a big impact with Hood By Air.
He s not afraid to make big statements
about things like power and powerlessness,
and it s encouraging to see how he s been embraced
by the fashion mainstream for his fearlessness.
It s interesting that you feel something political
about this show because we don t
think anything political in fashion anymore.
If all along the premise of HBA has been freedom,
to introduce so much restraint into this collection
was really a very, very powerful counterpoint.
Yeah, for me, I was sort of looking
at the freedom within, acknowledging the constraints
and realizing what holds you down
and what may have ahold of you,
and I think that that s, like, the first step
to becoming free.
I know Shayne so well, so I just know how he thinks,
and I m like, He just nailed it!
Just big accessories, the leather gloves,
like the garters but for, like, your hands.
(Interviewer) What does that say to you?
I m free!
That s why I think it s some
of the best American fashion maybe ever.
Somehow this is like a combination
of like American sportswear
with like this European sensibility that s in line
with Margiela and Helmut Lang.
I feel like every collection is like one opportunity
to, like, best illustrate what I wanna say,
so I don t wanna play games.
I m just, like, Okay, well, let s go there.
This new style is about surviving
in a violent, disgusting planet.
Fashion should express this opposition to the future.
We don t want this future they re saying us.
(clapping and cheering)
(upbeat jazz music)
Starring: Hood By Air
Featuring: Tim Blanks
Director: Marina Valle
IDM Productions / indigital.tv Produced by: Emoticon Productions
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